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Sophie BROCART
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Breakfast Economy Finance with Sophie BROCART

My mission: to bring Patou back to life

Sophie BROCART ENSAE (1995 ) Managing Director, PATOU-LVMH

will shed light on this fabulous entrepreneurial adventure, answering the following questions in particular:

How did Sophie Brocart set about recreating and reactivating this century-old fashion house? What resources did her parent company make available to her? What teams did she recruit? What communications techniques are used (traditional media and social networks)? What production and marketing strategies are implemented (including online sales)?

An event not to be missed! Save the date!

Friday 16th October 2020
08h00 - 10h00 (GMT +2)
Registration deadline : 15th October
Ladurée
16 rue Royale
75008 Paris
  • 25 € Graduate members

  • 30 € Non-member graduates
    Outdoor


Registration closed
Speakers
Sophie BROCART
General Manager
PATOU/LVMH
Location

Ladurée

16 rue Royale
75008 Paris

Additional information (parking, underground, etc.)

Subway: Madeleine - Concorde

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Friday 16th October 2020
08h00 - 10h00 (GMT +2)
Registration deadline : 15th October
Ladurée
16 rue Royale
75008 Paris
  • 25 € Graduate members

  • 30 € Non-member graduates
    Outdoor


Registration closed
  • 24 registered
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